Rescued Chilean Miners to Launch Own Line of Branded Products

The 33 Chilean miners famously rescued from underground nearly two years ago will create a line of memorabilia branded “The Miracle 33” to be sold in the country’s airports.

Rescued Chilean Miners to Launch Own Line of Branded Products | chile_2292535b-300x187 | News Articles World News
Chilean miner Mario Sepulveda, after being rescued from the San Jose mine Photo: EPA

“We’ll make all kinds of products like mugs, sweatshirts, T-shirts and medals, so that tourists remember us,” the first miner to write a message confirming his team was alive in the reservoir, Jose Ojeda, told Chilean newspaper El Mercurio.

The miners said they registered their trademark after catchphrases used by them had been appropriated by other parties, according to AFP.

August 5 will mark the second anniversary of when the walls caved-in and left the miners trapped at their work site in San Jose, in the Atacama Desert.

The 33 remained around 700 meters (2,300 feet) below ground for 69 days.

The fanfare around their plight and eventual rescue – which was televised internationally – dissipated in the months after they were brought to safety.

Of the 33, some have started new businesses and give motivational talks, while others have returned to mining.

 

 

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