Naked Juice probably doesn’t want you to know that it’s owned by Pepsi, which donated $2.5 million to help defeat Prop 37, the California Right to Know Genetically Modified Food Act.
But there’s a lot more the product that sells itself as “100% juice,” “all natural” and “non-GMO” doesn’t want you to know. Like that it contains genetically modified soy. And synthetic compounds such as calcium pantothenate, produced from formaldehyde. And Fibersol-2, a synthetic digestion-resistant fiber produced by Archer Daniels Midland. Naked Juice probably doesn’t want you to know that it’s full of fructooligosaccharides, a synthetic fiber and sweetener, and inulin, an artificial and invisible fiber added to foods to increase fiber content without the typical fiber mouth-feel.
This week, let’s let Naked Juice know that we’re all done with its product until it cleans up its act. And, oh yeah, we think PepsiCo and Naked Juice should support I-522, the Washington State initiative to label GMOs. Please use the link below to write to Mike Torres, senior director of Communications for PepsiCo. And please join the hundreds of others who are publicly boycotting Naked Juice on its Facebook page.
SPEAK OUT ON SOCIAL MEDIA: Use these sample posts on Facebook and Twitter, or use your own words to let Naked Juice and Pepsi know what you think.
Sample Facebook post: Boycott Naked Juice owned by PepsiCo who contributed $2.5M to keep you in the dark about GMOs. More information here: http://orgcns.org/YywthM
Sample tweet: #Boycott @NakedJuice owned by @Pepsi who contributed $2.5M to keep you in the dark about #GMOs. More information here: http://orgcns.org/YywthM